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Subscription Video on Demand: Fairfax



Your browser does not support iframes. But You can use the following link. <a href="http://cdn2.switchmedia.asia/player/iframeEmbed.php?siteID=2&videoID=135765&profileID=0" title="">Link</a> “We are pleased to be increasing the value to our subscribers through Financial Review TV, facilitated by Switch Media. Financial Review TV is a key part of our long-term online strategy, and Switch Media’s platform allows us to offer our subscribers an internet TV experience unlike any other.” Mark Henley CIO of Fairfax Business Media The Client Fairfax Media Limited Fairfax Media Limited is Australasia's largest integrated metropolitan, rural and regional publisher with interests in broadcast, print and online digital media. The Fairfax segment includes media assets in community, consumer and financial publications and websites in every State and the ACT in Australia as well as several agricultural publications throughout New Zealand and the United States. The Brief To develop a complete online broadcast presence for the Fairfax business media portfolio which included an ability to view Financial Review TV on mobile devices. The Results Switch Media developed three major online TV portals for Fairfax Digital Media, the Australian Financial Review (AFR) TV, MISaustralia (MIS TV) and BRW TV. Switch Media succeeded in providing development and video-hosting services to an exclusive business focused online TV portal where subscribers can watch short- and long-form videos that are updated regularly on Apple and internet connected TV devices. Key features for their online finance and business centric TV players: Video “chapters” set by the Financial Review that allow viewers to jump to any predetermined point on a video Transcripts of each video, which can be skimmed for key phrases Extensive integration of related articles and content The ability to email and share video links with other subscribers Social Media enabled buttons Brand sensitive design that mimics the look and feel of television Mobile functionality for use on the Ipad and Iphone. Switch Media continues to host, distribute, maintain and develop future focused functionalities for Fairfax Digital Business.